SINGLE TICKET
RM 3,200

EARLY BIRD PROMO
RM 2,880

HRD CORP CLAIMABLE

|

BUY 3 FREE 1 (4 TICKETS)*
RM 2,550/pax

HRD CORP CLAIMABLE

*Please contact your organiser to obtain the buy 3 free 1 promo code. If you have not been given one, please contact our admin at 016-246 6173.

產品的品質差不多,但爲什麽別人的銷量更成功

不想只靠價錢戰來搶生意,你還可以做什麽?

要讓你的品牌成爲同行中的No.1,原來不是那麽難?

快來報名!

陳峰將你的同行還不知道的No.1品牌秘訣
全部告訴你!

上完這2天的課程,
等於幫你省下几萬令吉的品牌專業企劃費用!

陳峰為以下品牌提供品牌及營銷策略​

学会打造品牌的关键点​让你的品牌成为NO. 1!

 

Day 1: 品牌定位基本功

1. 个人定位 Personal Branding
2. 个人事业品牌定位 Personal vs Career Positioning
3. 品牌价值可以有多大 How Big A Brand Value Can Go?
4. 消费模式三个心理状态 3 Types of Buying Behaviours
5. 品牌最基本的定位 Basic Brand Positioning
6. 黄金圈法则 The Golden Circle Law
7. 愿景与使命 Vision & Mission
8. 目标受众 Define your target Market
9. 差异化 Differentiation
10. 空隙与隐藏需求 The Market Gap & Hidden Needs

跟着国际品牌大师的步骤​
两天内学会自己建立品牌

 

Day 2: 品牌定位实战攻略

1. 市场调查 Market Research
2. 三种品牌差异化 3 Types of Brand Differentiation
3. 定位图 Positioning Mapping
4. 品牌真章 Brand Truth
5. 价值主张 Brand Proposition
6. 品牌个性设定 Brand Architype
7. 识菱别镜 Brand Prism
8. 品牌架构 Brand Architecture

主讲人:

陈峰 CHAN FONG
180° 广告策略公司董事经理
电台DJ

SINGLE TICKET
RM 3,200

EARLY BIRD PROMO
RM 2,880

HRD CORP CLAIMABLE

|

BUY 3 FREE 1 (4 TICKETS)*
RM 2,550/pax

HRD CORP CLAIMABLE

*Please contact your organiser to obtain the buy 3 free 1 promo code. If you have not been given one, please contact our admin at 016-246 6173.

学费包括两天的茶点和午餐。报名费需额外征收 8% SST,先到先得!

The Organizer reserves the right to change, amend, add or delete any of these training content without prior notice at any time and participants shall be bound by such changes.